The Nedbank Business Accelerator Campaign with 702 celebrates entrepreneurs who build the businesses that South Africa needs. We want to help successful, established entrepreneurships get to the next level by giving business owners the opportunity to share their stories and insights on air. As a result, South Africa’s most influential audience will be talking and acting in favour of your business. They want South Africa to work and have the capability to make it happen! Business growth specialist, Pavlo Phitidis works with business owners and will also help you to make key changes necessary to accelerate your business.
The first lever of valuation, how far into the future will my business generate revenues, is answered by defining who the customer you serve is! How do you find these customers and more importantly, once you find them, how do figure out how to get them to buy and stay with you?
When you build your business into an Asset of Value, understanding how to measure your progress towards this goal is important. To do this, you need to understand how your business would be valued by a buyer. This could be a private buyer or corporate buyer, an investor or, if passing it onto the next generation, family or staff through a management buy-out. Understanding how valuation works, gives you control over the future value of your business. There are three levers that you can “pull” to get your business valuation right. What are these levers, how to I build them into my business and what impact will they have on building my Asset of Value.